Item: B41-1944 
AUTOMATICALLY TURNS ON WHEN AN EMERGENCY BROADCAST HAPPENSDon't Take a Chance! The Midland WR-100 is Public Alert Certified by the (CEA) Consumer Electronics Association. This assures you it will not fail and automatically turn on to the emergency alert signal broadcast by the National Weather Service when an emergency happens. Only S.A.M.E. certified weather alert radios can receive this certification and provide the advance warning broadcast that could save your life. Other "weather band" radios may not. Why take a chance?